Last Updated on 2020-10-13 by ppcguybklyn
Who Am I
I'm from Taiwan and I'm current working as a paid search manager at a marketing agency in New York City. Originally I came to US to pursue my master degrees and I was lucky enough to find a job and stay here. The advertising platforms I use include Google Ads, Bing Ads and Facebook Ads. The industries of my clients vary from retail, fashion to startups. I'm experienced in create, take over and optimizing PPC accounts to improve their performances.
Why Open This Blog
I want to use this blog to share my experiences in studying abroad and searching for jobs in the US to the international students who are interested in the same path. This is also a place where I share the knowledge related to paid search advertising and digital marketing that I acquired along the way.
Contents This Blog Will Cover
My blog post will follow the two themes below :
- PPC Advertising And Digital Marketing
Any knowledge or information related to paid search advertising and digital marketing that I find interesting or useful will be shared on this blog. Since my main tool is Google Ads, most of the contents will be focusing on this platform. This means that the topics will include optimization strategies of search, shopping and display campaigns, keyword research, copy writing, bidding adjustment, etc. I'm also familiar with other digital marketing techniques such as search engine optimization (SEO) and conversion rate optimization (CRO) so I will do my best to cover these as well.
- Study Abroad And Find A Job In US
It is not easy to study abroad and start your career in The US. Especially the job searching and working phase. I wish the share my experience in this piece to help those who have a similar plan
Discussions And Content Updates
I want this blog to become a place where we can exchange ideas and information. If you have any questions or thoughts on the contents, feel free to message me or leave a comment. Currently the plan for content update is once or twice a week. Stay tuned and see you soon!
